Specifications & Guidelines

This document provides specifications and guidelines for creatives supported by ArabyAds CTV across
different suppliers and partners. 

Advertisers and creators are encouraged to refer to this document to ensure that their creatives are
supported, trackable, and deliver optimal performance.

Platform Placement Format Asset Type Dimension
CTV Home Launcher Display

PNG

JPG

GIF

300x250

Halo Companion Unit
(optional)
Display

PNG

JPG

1840x230

CTV Wedge Ad Units Display

PNG

JPG

1440x1080

CTV Hero Display Ad Units Display

PNG

JPG

1354x762

CTV Hero Video Ad Units Video

MP4

16:9

CTV Carousel Ad Units Display | Video

PNG

MP4

1629×420

1628×420

CTV Content Store Native Units Display

PNG

JPG

970x250

CTV Carousel Ad Units with Companion Display | Video

PNG

JPG

MP4

1629×420

1628×420

Roadblock Display

PNG

JPG

All sizes above

U3 Display

JPG

1782x172

U4 & U5 Display

JPG

1920x508

1920x554

U6 Display

JPG

1707x440

Video Video

MP4

H.264

16:9

4:3

Display Display

PNG

JPG

GIF

300x250

320x50

Supported Tracking

Platform Supported Tracking More info
Impression Pixels(1x1) Click here
Click/Landing URLs Click here
No 3rdParty tracking supported Click here
Impression Pixels  
Click Trackers  
Quartile Tracking  
Embedded tracking  
Impression Pixel Tracking

Useful for tracking views and impressions. A 1x1 pixel is shared by the Advertiser, embedded within the creative

Click/Landing page Tracking

Monitors the number of clicks on a creative relative to the number of total viewers provided by the Advertiser

Quartile Tracking

Monitors the progress of video views. Trackers can be placed at 25%, 50%, 75%, and 100% video completion points within the CTV DSP

Embedded Tracking

Other tracking methods like VAST, HTML5, JS Tags are supported in the CTV DSP provided by the Advertisers

VAST Tracking
  • VAST Versions: 2.0 and 3.0
  • Video Format: MP4/H.264
  • Audio Bitrate: 128 kbps minimum
  • Frame Rate: 29.97fps (NTSC) or 30.00 fps (Pal)
  • Audio Codec: AAC/MP3/MP4
  • Field Order: None, progressive scan only
  • Max Wrappers: 1
  • Must NOT have browser, geo or any other targeting on the third party side
  • Companion must be wrapped within 3rd party VAST tags to serve
  • At least the below sizes are included for the corresponding aspect ratio:
    • 16:9 Landscape: (640x360) Portrait (360x640)
    • 4:3 Landscape: (640x480) Portrait: (480x640)
See All